Chain Drug Review, March 18, 2019
THE BUSINESS OF CBD ADVERTISEMENT QUESTION AND ANSWER FORUM Q A Curaleaf goes national with hemp derived CBD products Multiple product formats are now available at retail throughout the U S and online at curaleafhemp com Q Can you tell us a little about your company A Curaleaf is a leading vertically integrated medical and wellness cannabis operator in the United States In response to exploding consumer demand for natural nonintoxicating products we have launched Curaleaf Hemp This wholly owned subsidiary was developed by an advanced and experienced team of product engineers and scientists and is producing the most effective hemp based CBD products that meet the strictest quality standards in the industry The consumers wellness is our passion and were proud to offer top quality nonintoxicating products to help people live life well Q What are some of the CBD products you make A In addition to soft gel capsules transdermal patches and lotions we offer CBD tinctures and vape pens in five different flavors to promote different mood states Lemon Bergamot Jasmine Wintergreen Vanilla Ylang Ylang Lavender Sweet Orange and Ginger Clove Cinnamon Were also preparing to introduce Bido a line of CBD products for pets Q What makes your products unique A All Curaleaf Hemp products are derived from 100 U S farmed hemp include only natural nonintoxicating ingredients and are infused with beneficial essential oils We utilize CO2 extraction processes and every CBD batch is tested for cannabinoid concentration as well as microbiological pesticide residual solvent and trace metals Finished products are tested again in order to meet the strictest quality standards To ensure total transparency we provide test results upon request Q How do you support your products A We support our products through a wide variety of educational and marketing resources including retailer training brand and product materials merchandising solutions direct mail and targeted digital advertising The CBD 101 page at curaleafhemp com provides answers to consumers most frequently asked questions and our blog delivers a steady stream of helpful information about proper usage as well as the latest trends and research CONTACT Merino PR CuraleafHemp@ marinopr com 301 Edgewater Place Suite 405 Wakefield Mass 01880 603 812 1349 curaleaf com Joe Lusardi President CEO Curaleaf Q How big a market do you see for these products A The hemp CBD market is on track to hit 600 million this year 56 billion next year and 22 billion by 2022 By 2022 chain retailers are expected to account for 64 of sales followed by natural food stores with 15 and online sales with 12 Q Where does the Curaleaf Hemp CBD come from A Curaleaf Hemp is grown in Kentucky and Colorado and extracted at manufacturing facilities in Kentucky We avoid the use of hydrocarbon solvents in all processing and use only the highest quality ingredients Q Do the Curaleaf Hemp products feature full spectrum broad spectrum or isolate CBD A We utilize broad spectrum CBD oil in our vape pens tinctures and soft gel capsules Our topical products feature CBD isolate 30 The Business of CBD March 18 2019
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